Question

Topic: Strategy

Memento For C-level 3d Printing Strategy Meet

Posted by vasudev_kamath on 8/22/2014 at 2:37 AM ET 250 Points
Hi,

Our Company is planning to hold a C-Level 3D printing Strategy meet for 4 hours in Hon kong. From a marketing perspective what are the possible innovative memento options that can be printed in 3D LIVE & can be handed over to these participants within 3-4 hours at the end of the event. If someone can share the names of the Vendors and the costing that would be great who are involved in such type of activities to create such type of hype about disruptive technology.

Thanks,
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RESPONSES

  • Posted by Jay Hamilton-Roth on 8/22/2014 at 8:57 AM Accepted
    Most 3D printers are currently quite slow. So slow, that it takes 3-4 hours to print something small (once). So it's likely you're better off simply having the giveaways made in advance of the meet. Or, if your company makes high-speed 3D printers - you can showcase just how much faster your printer is. You could print the same item with different raw materials (to showcase the variety of inputs). Or you can showcase both additive and subtractive manufacturing.
  • Posted by Blaine Wilkerson on 8/24/2014 at 2:40 PM Accepted
    KSA hit the nail on the head. I'm confused how you can hold a high-level meeting without knowing any vendors. And the logo idea is brilliant!

    If you really want to "wow" them, research the attendees and have something made that is relevant to their product, sercive, or even their personal interests.

    For example: If the executive is from a screw company and they like golf, make a golf ball with a screw through it.

    Or get more practical: If the exec loves boating , make a floating keychain out of their logo or an object that represents another interest (e.g., their dog, race car, tennis racket).

    Good Luck!

    - Blaine Wilkerson
  • Posted by vasudev_kamath on 8/25/2014 at 7:30 AM Author
    Thank you all for your responses
  • Posted by telemoxie on 8/25/2014 at 7:32 AM Accepted
    I would personally try to use the technology to boost attendance rather than impress attendees.

    If a demo is required to close a sale, I would prefer a trip to a customer site so that your prospect can see the machine in action.

    If I had the opportunity to borrow a machine for a demo, I would rather demonstrate the equipment at a trade show.
  • Posted by mgoodman on 8/31/2014 at 4:40 PM Accepted
    Why C-level execs? Are they the ones who would need to understand 3D printing? Isn't 3D printing more appropriate for manufacturing managers? Maybe I don't understand.
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