Know-How Exchange : Taglines/Names

This vacation could make a world of difference.

Tour of Beauty: A picture-perfect holiday, featuring you.

Some things to consider: focus on the words that describe what your perfect customer would want: pampered, simple, attractive, status (implied), luxury.

You have an interesting concept. Many who have plastic surgery need to recuperate and remain "hidden." If you can make it enjoyable, that would be a powerful draw. Good luck!

Nope, nothing jumps out and says yet.

Please do keep the ideas coming. Thank you again

"Travel to a whole new you" by Jay is the best so far but just not quite somehow. I will know it when I see it.

I do hope you will keep the ideas coming :)

How will you know it when you see it? If you can't tell us what you're trying to communicate, how are we supposed to figure it out?

We're professional marketers, not mind-readers.

What do your satisfied customers say when they describe what you do? What words do they use?

What message are you trying to deliver in the tagline? Who is the ideal customer -- your "sweet spot" target audience?

mgoodman

??? I'm not sure what you're saying when it seems clear the people above can see what I'm after ???


What do my customers love about tour of beauty? They love being escorted, they love the pampered holiday, they love not being alone, they love the fact we've been through the same.

What I'm after in my tagline is words that describe an exciting adventure, life changing, fun, we're with you 24.7

But saying something like:

Tour of beauty
we're with you 24.7 or every step of the way doesn't seem professional, maybe too cheesy

the2tinys:

I don't think the others actually see what you're after. I think they probably guessed. So when you wrote that Jay's suggestion is "the best so far but just not quite somehow. I will know it when I see it ..." there's an implication that you have something in mind that you're not able to express clearly.

And if you can't express it, it's not likely we'll land on it by accident.

What I'm suggesting is that you put in some effort to explain what you're trying to communicate so that we can help you come up with a great tagline. Don't put all the burden on us to figure out what's in your head.

We've helped hundreds of people come up with taglines, and the best experiences (for us and the person with the need) occur when we have a detailed creative brief, with a clear expression of who the target audience is and what unique and important positioning benefit we're trying to communicate to them.

mgoodman

I find you offensive and I certainly wasn't taking anything for granted. You make me feel absolutely shoddy!

Going from being very excited about my new business venture to being made to feel like I'm here being bothersome.

We don't know one another from a bar of soap but your bedside manners are horrid

Please then, just ignore my post :(