Question

Topic: Taglines/Names

Need Tagline For Soap Company

Posted by nikoleflowers617 on 12/21/2018 at 1:53 PM ET 200 Points
i am trying to get a website up and going but i need help coming up with a tagline for my soap business its called 'Evolution bath company.' we make soap and bath bombs.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 12/21/2018 at 2:52 PM Accepted
    What do you want to say in your tagline that your business name doesn't already convey?
    How are your products substantially different/better than the competition?
  • Posted by mgoodman on 12/21/2018 at 5:33 PM Moderator
    Why do you need a tagline? Is there something you want to communicate that isn't already in the company name? How will you select a tagline if we come up with 7 or 8 candidates?

    Who is your primary target audience? Where? What can you tell us about the target audience and the most important benefit they seek in bath products? (Antimicrobial, cleansing, feeling on skin after use, odor/aroma, sudsing/foaming, self-satisfaction/lifestyle, other.)
  • Posted by Mike Steffes on 12/27/2018 at 11:03 AM Accepted
    Evolution Bath Company
    "Get the Best. Don't Be a Monkey."
  • Posted by mgoodman on 12/27/2018 at 3:52 PM Accepted
    What does "Evolution Bath Company" mean? What is "evolutionary" about it? What is an "evolutionary bath?" Will your target audience understand this, or will you have to explain it to them?
  • Posted by SteveByrneMarketing on 12/28/2018 at 7:23 PM Accepted
    Evolution Bath Company
    Advanced Soap & Bath Bombs
  • Posted by Shelley Ryan on 1/15/2019 at 10:51 AM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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