Question

Topic: Taglines/Names

I Want A Catchy Caption For My Tour Company

Posted by arun on 6/8/2012 at 8:17 PM ET 25 Points
Please suggest me some catchy captions for my newly opened tour company in India.
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RESPONSES

  • Posted by Gail@PUBLISIDE on 6/8/2012 at 8:31 PM Member
    It will help if you tell us where you will tour.
  • Posted by mgoodman on 6/8/2012 at 8:58 PM Accepted
    Who is your target audience? Why would they want to hire you instead of a competitor? Why do you want a catchy caption? What are you trying to communicate?
  • Posted by Gary Bloomer on 6/11/2012 at 4:30 PM Accepted
    I've lost count of the number of times I've typed this phrase, and of the number of times it's been ripped off, but here I go again "Catchy is not a selling strategy"™

    Tell me clearly, plainly, and simply what it is about YOUR company and about YOUR offer that will make me what to stop what I'm doing to sign up with you right this minute.

    Don't try to be cute. Don't try to "catch" anyone's attention. Forget being clever. Just tell people what you do and what they can gain from doing business with you.
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