Member Profile

COMMUNITY NAME
mgoodman
Name
Michael Goodman
Email Address
   
MarketingProfs Member Since
July 9, 2003
Company
Dialogue Marketing Group, Inc.
Website
http://www.dialoguemarketinggroup.com
Job Title
Marketing/management consulting
About
Dialogue Marketing Group is a marketing/management consulting firm founded in 1979. Clients span a broad range of industries, product/service categories and business situations: consumer, B2B, industrial, not-for-profit; Fortune 100, small start-ups, privately-owned, public; domestic and international; high-tech, low-tech, no-tech.

President Michael A. Goodman is a veteran management consultant, entrepreneur, author, and serious crossword puzzle addict. He held senior positions at Procter & Gamble, Frito-Lay, and International Playtex before becoming a consultant.

Areas of particular expertise include positioning and branding, overall strategic planning and detailed planning for each marketing mix component, general business and performance metrics. Unique combination of engineering/technical and creative problem solving.

You can learn more about Dialogue Marketing Group on the website and more about Michael Goodman in this interview/article from the KHE Newsletter.
Total Questions Asked
27
Total Questions Participated
10238
Total Answers Accepted
8153
Expert Points: Cumulative Total
692072

Questions by mgoodman

Question Title
Experience with Oodi? Closed 6/26
Jay Hamilton-Roth Passes 750,000-Point Mark Closed 9/29
Experience with 'w3award' Closed 4/12
Jay Hamilton Roth over 500,000 points! Closed 7/15
Michael Dunne Reaches 100,000 points Closed 4/19
Market/Competitive Analysis Research Project Closed 1/9
Peter (henna gaijin) reaches the Century Club Closed 10/20
Can you believe 400,000 points for Jay! Closed 6/8
Marcus Barber in the Century Club Closed 2/12
Calculating the Marketing ROI Closed 12/10
Chris Blackman passes 100,000-point mark Closed 10/5
Jay Hamilton-Roth passes 300,000 Expert Points Closed 9/21
Want to Partner with Procter & Gamble? Closed 6/9
Share your experience with new consultants Closed 4/16
Marketing and Marcom ... relationship Closed 2/23
Sales and Marketing (again) Closed 2/23
Jay Hamilton-Roth passes 200,000 Expert Points Closed 12/14
Is Telemoxie Really Home? Closed 11/12
Congratulations to Jay Hamilton-Roth Closed 4/5
Marketing Planning Software Closed 9/7
Small Business Marketing Planning Closed 9/7
TeleSeminar for Executive Job Seekers -- Nov 16 Closed 10/31
What do you know about the car-wash business? Closed 7/25
Free book revisited Closed 1/5
Free books available Closed 12/13
 1 2 Next

Accepted Answers from mgoodman

Question Title
Brand awareness or direct response first? Accepted 10/7
Quarterly church magazine title Accepted 8/11
name for customer appreciation event Accepted 6/7
Mindwell Hypnosis Accepted 3/18
Marketing Profs viable for Brand Promotion? Accepted 3/10
Trouble Deciding on Header for Press Release. Accepted 1/24
Trade Show Support Accepted 1/11
Tips on how to make the website customer friend? Accepted 12/16
How to improve Domain Authority quickly? Accepted 12/2
News for KHE moderators! Accepted 11/28
Can email marketing help me While my site has just Accepted 11/25
How to do E-Marketing for Online Store? Accepted 11/23
"MY Lesson in a Box" Website. Would you Buy? Accepted 11/19
Ideas on Online Marketing proposal structure Accepted 11/9
What is the best website design company? Accepted 11/7
Social Media Marketing Accepted 10/19
Branding Using my Name - Play on Name Accepted 9/14
What is ergonomic furniture? Accepted 9/7
Website for new restaurant Accepted 8/30
Building the Future!!! Accepted 7/7
Go to market for two divisions Accepted 6/25
Flipping products on Amazon to Ebay Accepted 5/30
What is best way to SEO Rank your website Accepted 4/28
When to give up on B2C efforts Accepted 4/27
Product Brands & Company Owners Accepted 4/25
 1 2 3 4 5 6 7 8 9 … 325 326 Next

Responses from mgoodman

Question Title
Brand Name Help Open 12/5
Restaurant Owner Emails in US Open 11/30
Title For A licensed Real Estate Assistant Open 11/16
What are common security vulnerabilities in JS? Open 11/14
how get maximum traffic on website within 3 month? Open 10/16
Tagline for Cat Cafe who is re-naming Open 9/21
Main entrance/Gate name Open 8/31
Name for my company for psychology Open 8/27
Merch Madness Open 7/15
Examples of giveaway Promotions Open 6/4
Nutraceuticals, Healthcare & Lifesciences Open 5/9
Team building Open 5/6
Event Brand design Closed 4/3
Proposal Go/No-Go Decision Open 3/28
Alumni meet Open 3/19
Need a tagline for charity event Open 3/16
Contest Rules Open 3/14
Advice on my Revised eLearning Website Page? Open 12/11
a proposal for endorsement Open 12/7
Employer Branding angle for showing company? Open 11/30
Finance fest name Open 11/17
Selling Luxury Apartments to HNIs Open 11/3
Exclude branding keys from non-branding campaign? Open 11/2
Need Title for a product launch event Closed 10/8
Fire alarm company name Open 9/25
 1 2 3 4 5 6 7 8 9 … 80 81 Next

Community Info

Top 25 Experts
(Overall)